- 19/03/2025
- Posted by: Valerie Vaz MP
- Category: Local News, News
The ‘Joy of Moving’ programme was set up in a partnership between Ferrero and the English Football League in Community (EFLC) and on 19 March 2025 there was a drop in and a demonstration of the programme which teaches children how to enjoy getting up and active through play.
In 2024, Sport England found that 52% of children do not meet the Chief Medical Officer guidelines of taking part in sport and physical activity for a least 60 minutes a day. With Walsall having one of the highest rates of childhood obesity in England, these programmes are more important than ever.
I have visited and seen the programme which is undertaken in partnership with Walsall FC Foundation at Delves School.
Children have responded positively to this programme saying they have a better understanding of why it’s important to be active and to eat a balanced and varied diet. They are also more motivated to stay active. The latest evaluation of the programme showed that 94% of children felt that the programme had given them new ideas to get active. All the activities are unbranded so there is no link with Ferrero who provide the support and finance the project.
You can find great ideas for games and activities on the Joy of Moving Resource Hub.